As part of the Swiss Innovation Week, the ZHAW initiated a joint lecture at the Embassy of Switzerland in Beijing. 16 ZHAW students were also there.
by Markus Braun
With a joint lecture initiated by ZHAW, H.E. Ambassador Jean-Jacques De Dardel opened the Swiss Innovation Week in Beijing and welcomed 40 guests to this first event. Dr. Markus Braun lectured on “Family Wealth Management and Family Succession in Switzerland”, followed by Professor HE Ziyunan, University of International Business and Economics, Beijing, on “Chinese Households’ Financial Asset Structure” and Prof. CHEN Zhuo, Minsheng Research Institute for Wealth Management Tsinghua PBC School of Finance, Beijing, on “Robo-Advisors in China”. The panel discussion revealed that Chinese fintech apps are an indispensable part for Chinese families in handling their financial affairs. Today’s Chinese families live and work in an already largely cash-less society.
30 years after the economic opening, the first generation of Chinese entrepreneurs is gradually handing over its businesses to the next generation. In order to ease, support and optimize this transition, the expertise of Swiss family-owned companies, run by the 3rd, 4th or 5th family generation, and the expertise of the Swiss financial center could provide most valuable guidance.
16 ZHAW students on this year’s Emerging Markets Study Trip to China and Vietnam and a ZHAW Chinese exchange student from Beijing were among the guests.